Bottom-Up Innovation

BusinessWeek reports that many corporations are using “wikis” and other web 2.0 technologies to harvest innovative ideas from all levels of their organizations.  For example: “AT&T, the largest U.S. telephone company, uses software sold by Spigit Inc. to let employees generate ideas and bet on which ones will succeed. AT&T now has about 40,000 employees that have signed up for its internal network called The Innovation Pipeline.”

For some reason, I can’t get past the image of the AT&T system including the following pre-recorded message:  “Welcome to the Innovation Pipeline.  Your idea is very important to us.  Please hold the line and your innovation will be recorded in the order in which it was received.”

Anyway, the story is here.